A practical, step-by-step playbook for digital health companies to become Medicare Part B-enrolled organizations eligible for outcome-aligned payments.
Medicare Part B enrollment can feel intimidating—an alphabet soup of acronyms, bureaucratic hurdles, and archaic processes. I wanted to demystify it.
My father ran a private primary care practice in South Texas for over 30 years. My mom was the office manager. My brothers and I spent our formative years answering phones at the front desk, shadowing him on patient visits, and watching the administrative machinery of a small practice in action. Years later, during my orthopedic trauma fellowship, I helped him sell that practice to a regional ACO—resetting PECOS passwords and troubleshooting MIPS reporting along the way.
I've pored through the CMS website and consolidated what I've learned into this practical reference. I welcome input from those with more experience. Most importantly, I hope that Part B enrollment doesn't become the barrier that stops a digital health company with an excellent platform from participating in the ACCESS Model.
What is a Medicare Part B-enrolled provider/supplier? In Medicare terminology, providers typically refer to institutions (like hospitals) and suppliers refer to individuals or entities that furnish Part B medical services (e.g. physician practices, clinics).[1] For our purposes, being Medicare Part B-enrolled means your organization (e.g. your virtual clinic or medical group) is officially registered with Medicare to provide covered services to Medicare beneficiaries and bill Medicare Part B for payment. Essentially, you're on Medicare's list of approved health care entities.
Who is eligible to enroll? Generally, any individual practitioner (physician, nurse practitioner, physician assistant, etc.) or group practice that meets licensing requirements can enroll in Medicare Part B. Digital health startups usually establish a medical group or clinic (with clinicians on staff) to deliver care—that entity can enroll as a "clinic/group practice" supplier. You'll need at least one licensed Medicare-eligible clinician (e.g. an MD/DO or certain non-physician practitioners) associated with your organization to serve as the enrolling provider.
In fact, the ACCESS model requires participants to designate a physician Clinical Director and ensure all clinicians delivering care are individually Medicare-enrolled and affiliated with the organization.[2][3] If you're a pure software company, you'll likely need to partner with or hire medical providers and form a clinical entity to enroll.
Enrolling in Medicare is like entering a regulated contract with the federal government. Some core commitments include:
The ACCESS model is a Medicare initiative that pays for technology-enabled chronic care. CMS explicitly states that to participate, an organization "must be enrolled in Medicare Part B as [a] provider or supplier".[9] This is non-negotiable—CMS will not waive the enrollment requirement even for innovative startups.[10]
Enrolling in Part B establishes the necessary billing framework (you'll use your Medicare enrollment to submit the model's G-codesG-codes are HCPCS codes used for procedures not described by CPT codes. ACCESS will use model-specific G-codes to process outcome-aligned payments through the Medicare claims system. for payment). It also subjects you to Medicare's oversight, which gives CMS confidence in your reliability. In short, Part B enrollment is the gateway to receiving Medicare payments, whether traditional fee-for-service or the new ACCESS payments.
The CMS website offers comprehensive guidance on provider enrollment. Start with the Medicare Enrollment Guide and the PECOS portal—they're the authoritative sources for the latest requirements.
Medicare provider enrollment can seem daunting, but CMS's online system PECOS (Provider Enrollment Chain & Ownership System) streamlines the process. PECOS lets you submit your application electronically and is faster than paper (often 2–4 weeks faster).[11][12] Below, we walk through the enrollment process for a virtual-first group practice.
Before logging into PECOS, gather all necessary data and documents. Missing pieces are a leading cause of delays or denials.
PECOS requires CMS login credentials via the Identity & Access Management System. Go to pecos.cms.hhs.gov and select "New User? Register Here." Each person who needs to work on the application must have their own account—no sharing credentials.[20][21][22]
Once in PECOS, you'll link your I&A account to your organization's EIN. Then navigate to "My Enrollments" and create a new application. Select "Clinic/Group Practice" as your provider type—PECOS will automatically select the correct form (CMS-855B).[24][25]
Medicare charges a hefty fee (~$700) to institutional providers, but physician practices do not pay this fee.[26] If PECOS asks for payment, double-check your provider type selection.
PECOS will guide you through sections covering organization information, ownership, practitioner reassignments, and document uploads. The key steps:
Input Legal Business Name exactly as on IRS documents (including punctuation). Enter EIN, entity type, practice location. Mark virtual addresses as "Telehealth/Administrative Only."
Consistency is key: The name, TIN, and addresses must match across all sections and supporting documents.
Enter each individual or entity with ≥5% ownership. Provide SSN, DOB, address, ownership percentage. List managing employees (CEO, Medical Director) even if they don't own shares.
Answer screening questions honestly—convictions, exclusions, license actions must be disclosed.[27]
Link each clinician's individual Medicare enrollment to your group. This allows them to bill under your organization's TIN. Each provider must approve electronically or sign a paper CMS-855R.
ACCESS requires all practitioners to "have reassigned their Medicare billing rights to the participating TIN."[3]
PECOS generates a list of required uploads: IRS EIN letter, EFT authorization (CMS-588), voided check/bank letter, professional licenses, and CMS-460 (participation agreement).
Consider uploading a cover letter explaining your telehealth setup to avoid confusion.
The Authorized Official reviews the application summary, electronically signs, and submits. You'll receive a tracking ID. Monitor status in PECOS under "My Enrollments."
Your regional MACMedicare Administrative Contractor (MAC): Regional contractors that process Medicare claims and handle provider enrollment. Your practice location determines which MAC you work with. (Medicare Administrative Contractor) will process your application. Processing typically takes 45–90 days.[29] They may contact you for additional information—respond promptly to avoid delays.[101]
Upon approval, the MAC sends a letter with your PTAN (Provider Transaction Access Number) and effective date. Keep this letter—you'll need it for the ACCESS application. Congratulations—you're enrolled! Your digital health company is now a Medicare Part B supplier, eligible to sign a participation agreement for the ACCESS model.[31]
Medicare Part B primarily pays for services under the Physician Fee Schedule (PFS)—essentially a catalog of services and payment rates. Here's what a Part B supplier should know:
ACCESS introduces Outcome-Aligned Payments (OAPs)—fixed, periodic payments tied to patient outcomes rather than specific services.[32] ACCESS "replaces traditional fee-for-service billing with fixed recurring payments" for participants. However, these payments are implemented through the existing claims system using special HCPCS G-codes.
While an ACCESS patient's chronic care is covered by the model payment, you generally "may not bill any Medicare FFS claims" for those patients' aligned condition during the ACCESS care period.[33] Understanding these boundaries prevents double billing.
Coordinating providers: ACCESS allows patients to keep seeing their primary care providers. Those outside providers bill Medicare normally. ACCESS introduces a small co-management fee (~$100/year per patient) payable to patients' primary care doctors for collaborating.[34][35]
Digital health startups often hear conflicting information. Let's clear up common misunderstandings:
"We need a physical clinic to enroll in Medicare."
Medicare does not require a brick-and-mortar clinic. Virtual providers can absolutely enroll. Use a home office or admin address marked "Telehealth/Administrative Only."[15][17]
"We're a software company, not a provider—we can't enroll."
A software company that hires/contracts clinicians can establish a clinical entity and enroll. CMS expects many "technology-enabled care organizations" will formalize as Medicare providers.[36][38]
"ACCESS is an innovation model, so normal Medicare rules don't apply."
Participants must follow all baseline rules unless explicitly waived—HIPAA, civil rights, fraud/abuse laws. The model offers new payment methods within existing compliance frameworks.[2]
"During an ACCESS care period, we can still bill some fee-for-service."
Mostly false. When a patient is aligned for a condition, you cannot bill regular Part B FFS for managing that condition. ACCESS payments replace FFS for that scope.[33]
"If we join ACCESS, we have to treat all Medicare patients."
No. Participation is voluntary for providers and patients. You can define your scope and capacity. Just don't cherry-pick in discriminatory ways.[7][39]
"We can't afford Medicare's fees and audits."
No application fee for physician practices.[26] While compliance requires effort, ACCESS opens a new revenue stream for tech-enabled care that wasn't reimbursed before.
In short, digital health companies can succeed in Medicare—you just need to navigate the enrollment process and follow the rules.
Enrolling in Medicare was the first big step. Now, as a Part B provider aiming to join ACCESS, your organization takes on a set of ongoing responsibilities. Think of this as your operational checklist post-enrollment.
Continue operating as a compliant Medicare supplier. Key areas:
ACCESS is outcomes-driven and offers flexibility in how you deliver care:
Even though ACCESS isn't standard FFS, you need robust billing infrastructure:
ACCESS requires reporting clinical outcomes via FHIR API:[70][71][72][73]
Enrolling in Medicare and participating in ACCESS is an investment. Here's what to budget:
No application fee for physician practices.[26] Incidental costs include NPI registration (free), possibly notarizing documents. If using a credentialing consultant, that varies. Expect 10–20 hours of staff time for careful initial enrollment.
Plan for monthly claims submission, quarterly outcome reports, patient coordination documentation, revalidation every 5 years, and audits. Many startups find that after the initial learning curve, Medicare operations become routine.
With Medicare enrollment complete, you're ready to apply for the ACCESS Model:
Working backward from the ACCESS launch date:
Submit and manage your Medicare enrollment online
pecos.cms.hhs.govApply for Type 1 and Type 2 NPIs
nppes.cms.hhs.govOfficial CMS guidance for providers and suppliers
cms.govTechnical questions answered by CMS
cms.gov/innovationFull RFA document with model details
Download PDFApply for your Employer Identification Number
irs.govLet's conclude with pitfalls to avoid so your enrollment and model launch go smoothly:
The #1 cause of delays. Ensure information on your IRS letter, NPPES NPI registry, and PECOS application matches exactly—including punctuation.[97][98]
Only certain individuals (officers/owners) can sign. If you list someone who isn't actually an owner/officer, your app can be rejected.
PECOS sends an e-signature email. If you don't complete it within 20 days, the application auto-cancels.[99][100]
MAC requests for additional documents delay processing. If PECOS indicates "Required," upload it.
If the MAC emails for more info, a 30-day clock starts. Many denials happen because requests sat in spam.
Some startups try to enroll as DME suppliers or labs. This can impose unnecessary requirements or fees.
If clinicians aren't linked to your group, you'll face claim rejections later.
Medicare may approve you, but if your state law says an LLC can't provide medical services, you could face issues.
Don't assume enrollment happens "next week." It often takes 60–90 days, sometimes longer.[29]
Old habits die hard. Your billing team might unknowingly submit a FFS claim for something covered by ACCESS.
If you don't accurately measure and report outcomes, you may not get the full outcome-based payment.
ACCESS requires you to communicate with referring providers. Failure to document coordination could violate model terms.